Shipment Delay Notification

Also known as: Delay Alert, Shipping Delay Notice

QualityeventLogistics & Supply Chain

This event tracks notifications sent to customers when their shipment is delayed, capturing the impact on customer experience and operational efficiency.

Event Serialization

always

Business Use Case

Executives can use this data to identify frequent delay causes and implement process improvements to enhance delivery reliability.

Business Criticality

High

Journey / Navigation Area

Generic

Owning Function

Data Architecture Team

Calculation Notes

1️⃣ Count notifications once per delay event. 2️⃣ Exclude notifications for delays shorter than 1 hour. 3️⃣ Implement a tracking system for delay events. 4️⃣ Set criteria for notification eligibility. 5️⃣ Regularly review notification data for accuracy.

Platform Events

Platform	Event
Google Analytics 4	notification
Adobe	shipmentDelayNotification

Data Mappings

W3 Data Layer

{
  "event": "Shipment Delay Notification",
  "shipment": {
    "shipmentId": "12345",
    "delayReason": "Weather conditions",
    "expectedDeliveryDate": "2023-10-15"
  },
  "eventInfo": {
    "eventName": "Shipment Delay Notification",
    "eventLabel": "delay",
    "eventAction": "notify",
    "eventCategory": "shipment"
  }
}

GA4 Data Layer

{
  "event": "notification",
  "shipment_id": "12345",
  "delay_reason": "Weather conditions",
  "notification_type": "shipment_delay",
  "expected_delivery_date": "2023-10-15"
}

Adobe Client Data Layer

{
  "event": "shipmentDelayNotification",
  "shipment": {
    "id": "12345",
    "delayReason": "Weather conditions",
    "expectedDeliveryDate": "2023-10-15"
  }
}

XDM Mapping

{
  "_experience": {
    "analytics": {
      "custom": {
        "shipment": {
          "id": "12345",
          "delayReason": "Weather conditions",
          "expectedDeliveryDate": "2023-10-15"
        }
      },
      "eventType": "notification"
    }
  }
}

Parameters

{
  "customer_id": "string - unique identifier for the customer",
  "reason_code": "string - code representing the reason for the delay",
  "shipment_id": "string - unique identifier for the shipment",
  "delay_duration": "integer - duration of the delay in hours",
  "notification_id": "string - unique identifier for the notification"
}

Source Data

Digital Analytics

Dependencies

[ "shipment_id", "customer_id" ]

Report Attributes

delay_duration reason_code

Segment Eligibility

true

Governance

Data Sensitivityinternal

Governance & Metadata

Created bydevyendarm

Created on8/19/2026

Last modified bydevyendarm

StatusPUBLISHED

GitHub

View File on GitHubcatalog/events/shipment-delay-notification.yml