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Curbside Pickup Check-In

Also known as: Curbside Check-In, Pickup Arrival Check-In, I'm Here Check-In, Curbside Arrival, Customer Arrival Notification

OperationseventRetail: Omnichannel (BOPIS - Buy Online Pick Up In Store)Retail

Fires when a curbside customer checks in on arrival: an I'm Here tap in the app, order page or SMS link, or a server-side geofence arrival. The handover itself is order-pickup.

Event Serialization

always

Business Use Case

["1️⃣ Store Operations: check-in to handover time runs over target at a store → adds a curbside runner at peak hours.","2️⃣ Customer Service: many check-ins arrive with order_ready_status not ready → delays the pickup-ready message.","3️⃣ Omnichannel Product Manager: SMS check-ins far outnumber app check-ins → promotes app check-in in the ready message."]

Business Criticality

Medium

Journey / Navigation Area

Generic

Owning Function

Customer Service

Calculation Notes

["1️⃣ Fires when the order system accepts the check-in; never on the pickup-ready message, an On My Way tap or a check-in page load.","2️⃣ Serialization always: repeat taps re-fire. Dedupe on transaction_id + store_id for one check-in per order; keep the first timestamp.","3️⃣ Required: form_type, transaction_id, store_id, fulfillment_method, check_in_method. The other three parameters are optional.","4️⃣ No vehicle make, colour, plate or GPS coordinates in the payload; staff read vehicle details from the order system, not analytics.","5️⃣ The analytics hit follows analytics consent; the store alert does not. Expect fewer GA4 check-ins than order-system check-ins.","6️⃣ Geofence auto check-ins set check_in_method = geofence and are sent once, server-side; firing the client tap as well doubles arrivals.","7️⃣ Counter and locker pickups do not fire it; fulfillment_method must be curbside, never the generic pickup value."]

Platform Events

PlatformEvent
Google Analytics 4submit_form
Adobeform_submit

Data Mappings

W3 Data Layer
{
  "event": [
    {
      "eventInfo": {
        "eventName": "submit_form",
        "eventAction": "Curbside Pickup Check-In",
        "timeStamp": "2026-09-28T15:00:12Z"
      },
      "attributes": {
        "form_type": "curbside_check_in",
        "transaction_id": "ORD-2026-0913-4471",
        "store_id": "STORE-4521",
        "fulfillment_method": "curbside",
        "check_in_method": "app",
        "parking_spot": "B12",
        "order_ready_status": "ready",
        "pickup_window_start": "2026-09-28T15:00:00Z"
      }
    }
  ]
}
GA4 Data Layer
{
  "event": "submit_form",
  "form_type": "curbside_check_in",
  "transaction_id": "ORD-2026-0913-4471",
  "store_id": "STORE-4521",
  "fulfillment_method": "curbside",
  "check_in_method": "app",
  "parking_spot": "B12",
  "order_ready_status": "ready",
  "pickup_window_start": "2026-09-28T15:00:00Z"
}
Adobe Client Data Layer
{
  "event": "form_submit",
  "data": {
    "form_type": "curbside_check_in",
    "transaction_id": "ORD-2026-0913-4471",
    "store_id": "STORE-4521",
    "fulfillment_method": "curbside",
    "check_in_method": "app",
    "parking_spot": "B12",
    "order_ready_status": "ready",
    "pickup_window_start": "2026-09-28T15:00:00Z"
  }
}
XDM Mapping
{
  "eventType": "web.formFilledOut",
  "web": {
    "formDetails": {
      "formType": "curbside_check_in"
    }
  },
  "commerce": {
    "order": {
      "purchaseID": "ORD-2026-0913-4471"
    }
  },
  "_experience": {
    "analytics": {
      "customDimensions": {
        "eVar": {
          "eVar10": "STORE-4521",
          "eVar11": "curbside"
        }
      }
    }
  },
  "_openkpis": {
    "curbsidePickup": {
      "checkInMethod": "app",
      "parkingSpot": "B12",
      "orderReadyStatus": "ready",
      "pickupWindowStart": "2026-09-28T15:00:00Z"
    }
  }
}

Source Data

Digital Analytics (GA4)

Dependencies

Prerequisite: List the dependencies required for this Event

Events:

Report Attributes

store_name check_in_method fulfillment_method pickup_window order_ready_status

Segment Eligibility

true

Governance

Data SensitivityInternal

Dimensions

Derived Dimensions

Governance & Metadata

Created bydevyendarm
Created on9/28/2026
Last modified bydevyendarm
Last modified on9/28/2026
Version1.0.0
Validation stateqa passed
StatusPUBLISHED

GitHub

View related Pull Requestcatalog/events/curbside-pickup-check-in.yml

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